IP And Trademarks 11 August 2026
Delhi HC Blocks AI Deepfakes
The Delhi High Court has blocked the use of AI deepfakes of Yuvraj Singh, citing his personality rights as one of India's most celebrated cricketers. The court's decision highlights the growing concern over the misuse of AI technology and the need to protect individuals' rights.
The Delhi High Court has made a landmark decision to block the use of AI deepfakes of Yuvraj Singh, a renowned Indian cricketer.
The court observed that Singh's stature as a celebrated cricketer inherently granted him certain rights, including the right to protect his personality and likeness.
- The court's decision is a significant step in addressing the growing concern over the misuse of AI technology, particularly in the context of deepfakes and digital impersonation.
- The ruling also underscores the importance of protecting individuals' rights and preventing unauthorized use of their likeness and personality.
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