IP And Trademarks 2 October 2026
Fatehpur’s Malwan Peda Secures Italy Order, Pursues GI Tag
Fatehpur’s renowned Malwan peda secured a 200‑kilogram export order from Italy after being showcased at the Uttar Pradesh International Trade Show. The producers have also submitted an application for a Geographical Indication tag, with the decision expected soon, to protect the sweet’s regional identity and drive future overseas sales. The deal underscores a growing global appetite for Indian confectioneries.
*Fatehpur’s Malwan peda* lands a 200 kg export order from Italy after the UP International Trade Show.
- Export order: 200 kg to Italy.
- GI tag: Application filed; decision pending.
- Impact: Boosts regional brand, may open European market for Indian sweets.
Read more in the original report.
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